WWE Network To Launch, The WWE Network is ready to launch next month. Its just not what you may have expected it to look like.
Instead of a new TV channel that would air WWEs pay-per-views and original shows, that programming will now be offered through a streaming service starting Feb. 24.
Taking advantage of the growing popularity of services like Netflix, WWE Network will be available on most digital platforms, including WWE.com, and as an app for Android, Apple, and Amazons Kindle Fire mobile devices, including the Chromecast; on Roku boxes and the Sony PlayStation 3, PlayStation 4 and Microsoft Xbox 360 video game consoles. Access through smart TVs and the Xbox One will be added this summer.
WWE is essentially launching its own version of HBO Go, but where subscribers pay WWE rather than a cable or satellite provider to access the content.
We have the content and we have the fanbase willing to pay for it and build it, said Michelle Wilson, chief revenue and marketing officer for WWE, who was on hand to announce the channels launch during a press event Wednesday evening at the Consumer Electronics Show in Las Vegas.
WWE Network subscriptions will cost $9.99 a month, with a six month commitment. Sign ups will be managed through the WWE website.
As was previously announced, the WWE Network will live stream all 12 of WWE PPV events, including WrestleMania, enhanced with interactive features. It will also feature live daily shows, reality series, documentaries and access to a video-on-demand library of all WWE, WCW and ECW PPVs, classic matches and replays of episodes of Monday Night Raw, Friday Night SmackDown and Main Event after they air on USA Network, Syfy and ION Television. Episodes of Superstars and NXT will also air on the new digital network.
One of the first new series is a live pre- and post-show Raw and SmackDown, along with The Monday Night War, that explores the rivalry between Vince McMahons WWE and Ted Turners WCW in the 1990s; WrestleMania Rewind, a look at the PPVs more notable matches; and WWE Countdown, a one-hour ranking show.
In April, Rowdy Roddy Piper, Tony Atlas and Hacksaw Jim Duggan will appear in WWE Legends House, and highlight show WWE Superstars will debut.
While the upcoming WrestleMania 30 and other PPVs will be part of the WWE Networks subscription package, those events will still be sold through cable and satellite providers as they are now.
Continuing to make them available on those platforms enabled WWE to avoid angering PPV providers while also keeping an existing revenue stream in place.