Esurance save 30, Esurance opted out of buying an incredibly expensive ad during the Super Bowl yesterday, choosing instead to buy the first ad after the Big Game ended. By doing so, they saved $1.5 million, which they are planning on passing on to one lucky person who sends a tweet using the hashtag #EsuranceSave30. But hurry, the giveaway ends at 1 am on the 4th!
Usually, I’d say that the chances of winning such a quick-running sweepstakes would be pretty good. Don’t count on it in this case, though. That money-saving ad reached a lot of people, and many of them are taking the opportunity to tweet. This photo, shared by About.com’s social media Vice President Matthew Knell, shows how many people have already used the hashtag and entered the giveaway.